University of Innovative Distribution
Sales Professional Negotiation™
Sales Professional Training Camps
Results Focused Online Marketing Webinar Series


University of Innovative Distribution

March 10-13, 2019
Indianapolis, IN

The University of Innovative Distribution (UID) is a concentrated educational program focused on the unique needs of the wholesale distribution industry. Known worldwide for excellence in education, UID is sponsored by PIDA and other leading distribution associations, in cooperation with the Department of Technology Leadership and Innovation of Purdue University. Working together, these groups take great pride in providing a superior learning experience.

For more information visit the website.

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Sales Professional Training Camps

Featuring: The Four Pillars of the Sales Profession™
2-1/2 days of practical skills, tools and fundamental disciplines that are essential for sales professionals and a productive sales team. This training will inspire immediately and have significant long term impact - changing behaviors and building consistent professional selling disciplines!

Included in this course:

The Four Pillars of the Sales Profession

Two Sessions! August 14-16, 2018 / November 13-15, 2018 / Dayton, OH

$945 per person

Ask anybody who has attended this sales training - rookie or seasoned veteran. They will tell you it was the most practical and credible sales training they have received in their entire career. Why?

The Four Pillars of the Sales Profession provides:

  • Clear direction to implement effective territory planning disciplines.
  • Communication and listening skills that improve customer relationships.
  • A practical strategic planning approach to secure targeted, major accounts.
  • Hands-on skill development in consultative face-to-face and phone interactions.

This is not hype or sales tips. It is a proven curriculum for sales professionals!

Limited space is still available - Learn more at:

Who Should Attend:

Sales Professionals: Outside sales/account managers, career sales both rookie and veteran. This is perfect for brand new sales people and is totally applicable for experienced sales people. (note: All professional athletes attend training camp every year!)

Sales Managers: Managers and leaders should attend to learn the tools and disciplines offered so that they can coach and reinforce them ongoing after the training. All attending sales managers/leaders also receive a Follow-up Guide and personal help directly from the trainer to help leaders implement and build the Four Pillars structure into your sales team and corporate culture!

Sales Support: Product specialists, rental, parts, and any positions who work with the sales team to make joint calls or proactively contact customers will benefit greatly from this course.

Your Coach and Trainer: Don Buttrey, President of Sales Professional Training, Inc.
Don is a no-nonsense, powerful teacher who relates sales skills so effectively that both rookie and veteran respond immediately and never get bored. He is a gut-level coach with extensive real-world sales and territory experience. He uses no corny or hokey techniques - just hard work on the proven basics...sales fundamentals! Front-line sales professionals always give him high marks and indicate that his sales training is “the best they have EVER attended!”

Register online

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PIDA and the Association Education Alliance (AEA), recently hosted the Results Focused Online Marketing Webinar Series. These Webinars are now available on-demand:

Seven Steps to Search Engine Marketing Success

Right now, somewhere, a potential customer is searching for your products. But, who will they find first - your company or your competition? Search engine marketing is all about getting in front of customers at the very moment they are searching for your products on Google and the other engines. But how do you take full advantage of search engine marketing and outshine your competition. This enlightening Webinar will put you on the path to search engine marketing success. You will learn how to: Make your Website attractive to Google; Choose the most profitable keyword phrases ; Attract quality links to your Website ; Run a results-focused pay-per-click advertising campaign; Measure your search engine marketing success and more!

How to Be Successful with Email Marketing

Is your email newsletter a success? The big challenge in producing a successful email newsletter is generating content that will motivate prospects and customers to open, read, and respond. E-newsletters that simply provide a recap of your latest products and news may be of great interest to you, but they are of little interest to your readers. This enlightening webinar will show you how to make your e-newsletter a 'must read' and a valuable nurturing tool for you business. You will learn proven tips to: Define an effective email marketing strategy; Build your list and gain permission; Create content your customers will love; Measure the success of your email marketing efforts and more!

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