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This premier opportunity for emerging pet product brands debuted at the 2025 Leadership Summit. The event is designed to help promising new brands reach the market through distribution.
Back by popular demand, Pitchfest 2026 will be bigger, better and OPEN TO EVERYONE — distributors, manufacturers and retailers alike.
Join us while these up-and-coming entrepreneurs showcase what just may be the industry’s next “must-have” products.
Session Format
Each of the 12 participants will have 10 minutes to present their pitch, including a three-minute Q&A. Presentations will be back-to-back, with a 15-minute break halfway through the program. Time slots for each presenter will be published in late December.
A networking reception will follow, from 4:15 to 5:00 pm.
Please join us there to meet all the presenters and get a closer look at these new emerging brands!
Saint Rocco’s Treats
Unique hybrid of jerky-style and soft-chew training treats that are easy-to-break and crumb-free.
YowUp! (Russwurm Sales & Marketing)
Creamy textured yogurt for dogs and cats that is fat-, sugar- and lactose-free.
Sky Pack (K9 Sport Sack)
The world’s first convertible backpack that is TSA-approved as an under-the-seat carrier.
BullHug
Adjustable, customizable harnesses that are bull-dog strong for even the strongest of breeds.
Squishface
Natural-based, dog-friendly skincare line that helps tackle wrinkles, tear stains, crusty noses and all the messy things in between.
MycoDog CLARITY
Naturally sourced mushroom tinctures that are backed by research to support healthy aging, brain function and cognitive resilience.
Equine Health Solutions Joint Jelly
“By-mouth” equine joint supplements that are cost-effective and easy to use for horse owners across the board.
DroolWhip (Twister’s Café)
Aerosol can-version of Starbuck’s popular Puppuccino that is healthy and shelf-stable.
Big Country Raw (Big Country Pet Company)
Premium line of raw, natural diets for dogs and cats made from high-quality, human-grade ingredients with a focus on transparency, nutrition and minimal processing.
So Posh Pet
Professional grooming cosmetics that deliver unmatched coat performance, silky texture, faster drying and show-quality results.
Furvor Bone Broth Toppers
First-of-its-kind concentrated bone broth made specifically for dogs that combines hydration, nutrition, versatility and fun in a single, powerful format.
Rooted Owl Supplement & CBD Lines
Supplement and CBD lines of high-potency joint and muscle health formulas designed for optimal absorption, true adherence and clean-label integrity.
Practical Steps for Launching a Successful Distribution Partnership
To help emerging new brands make a perfect pitch, PIDA has outlined a New Manufacturer Checklist with step-by-step instructions to guide them through the process of launching a successful distribution partnership. Check it out here.
Please contact Nina Bull with questions.